The “Middle Man” and how to overcome the obstacle…..

Seeing this on a daily bases when I was in active sales 9 out of 10 times there is a middle man blocking your way to the decision maker. What do you do when this happens? Many & this is how you can take advantage of reaching out to make an impact for the middle [...]

5 Tall Tale Signs of a BAD BOSS! Reasons not to take the job!

Are you currently seeking employment or plan on doing so in the future? Many of us don’t realize the education a job seeker needs to ensure they are going to land a secure job let alone landing a Bad Boss! You will find some tall tale signs of reading your future boss and how they [...]

Any News is Good News! The advantages of taking negative press on!

As a Freelancing Blogger & Designer, I do get my fair share of negatives involved with some that I feel don’t understand however I don’t take it personal. I tread on it when it happens. The question “Why?” may come up by you & this is my answer! This can be taken full advantage of [...]

Demo Glam and Glitter… What to look out for on a product demo!

Demo Glam & Glitter… What to look out for on a product demo! You gather the team, you organize the efforts to create a meeting with the new vendor(s) of choice, you are exhausted and now the time has come for the vendor-client meeting. What do you need to look for and how do you [...]

Working internal compared to external? Advantages for both employee and employer!

Being part of working from my satellite office for close to 5 years, I cannot imagine it any different if I went internal. I have been asked several times on how I do it, what I do along with much criticism to that effect.  For example “You must have a lot of time” and such, [...]

Hiring Smart for Long Term Results…. Tips for hiring right!

With positive results from being on both sides of the fence when it comes to Vendor / Client relationships I am most confident I found the right answer for hiring right. How many times, as a client, have you called your vendor for an unresolved issue, strategy, etc; and you receive a rep that has [...]

Selling emotion over product! What are your thoughts?

Having the opportunity to be on both sides of the fence as a dealer to the actual vendor, I    have heard many pitches, demos, product enhancements to help our (their) dealership progress & more. Is it just business or vendor client relationships? I have been told several times to not get emotionally involved with a [...]

How much is too much? The facts of Information Overload on Social Media!

Just take a moment to kick back and think…… How much is too much? Do you really think that a consumer, an actual live consumer ready to purchase a car or just a loyal Fan wants to see the overloaded information you have posted and plastered all over social media? COME ON… Do you really [...]

How involved are you with your Dealership Marketing?

There are many ways you can define this within a dealership. Cost, approval, content, ideas, organizing and such but do you really involve yourself as an owner to get into the groove of your dealership marketing? Are you an owner that hides in the office, punching numbers, avoiding the customers or just plain downright don’t [...]

Marketing Efforts…. Who should you involve?

Marketing Efforts… Who should you involve? At this point in time, who do you have involved in your marketing efforts? General Manager, Marketing coordinator, Dealer Principal…. Staff? Getting your staff involved into your marketing efforts can create a new view from the consumer’s standpoint and also provide very helpful & resourceful feedback. I have seen [...]