Archive for the ‘Automotive Social Media’ Category

As we dabble in the wonderful world of social media we find ourselves conversing more with our co-workers, boss or internal departments more than our own family at times. We tend to get so mixed up with our social life digitally we forget the consequences that can follow while being social after hours. What can [...]

Everywhere we look online we see websites. Full of colors, different varieties of products & information; which can be comparable to 52 Card Pick Up. Too many choices & all of them are waiting for you to click on them. But how do you make the most out of your website and make it work [...]

Demo Glam & Glitter… What to look out for on a product demo! You gather the team, you organize the efforts to create a meeting with the new vendor(s) of choice, you are exhausted and now the time has come for the vendor-client meeting. What do you need to look for and how do you [...]

Just take a moment to kick back and think…… How much is too much? Do you really think that a consumer, an actual live consumer ready to purchase a car or just a loyal Fan wants to see the overloaded information you have posted and plastered all over social media? COME ON… Do you really [...]

Most of us have been there and still don’t remember what was said during the meeting.  As a vendor or even a salesman selling a car, speaking average terms can help boost your business.  Talking too intelligently can hurt you and turn a possible customer / client off in no time.  The only thing that [...]

You have your fan page…….. Now what? Are you scratching your head yet on what to put on your fan page? Being in a car dealership your first instinct would be to start adding your inventory and posting specials you have for finance. Do you really think that your fans want to be bombarded with [...]

Merging your Friends to your “New” Fan Page As you may now know that your dealership needs a business fan page & not a friend profile page. You now may be wondering why your friends aren’t merging over to your fan page. They accepted your friend request pretty fast! Why not your “Fan Page” request? First of [...]

Taking your dealership social is one task however seeking an Internal Social Media Manager is another. With so many new things happening daily, weekly & monthly for your dealership is entirely more than a plateful of tasks for an individual. You may have considered your Internet Manager, In-The-Middle Salesman, Office Manager etc. Going social is [...]

Who’s behind the wheel in driving your social media? The fun thing about driving I find is how much you can tell from the driver in front of you and sometimes coming toward you. Are they brake happy, swerve when on their cell phone, constantly looking down texting or staying way below the speed limit. [...]

Why the Gen Y is in the driver’s seat & why we need to pay attention! Are we still assuming the customer will come to you because of you? Or better yet said “They will come to you because of you?”   Place your seat in an upright position and think again! You may end [...]